Well - it’s Halloween, Hump Day, the 81st Anniversary of Harry Houdini’s Death (For those of you that don’t know - I’m a Magician), and Day 51 of my 90 Day Challenge. That’s almost too much for ONE day!

Every year since Houdini’s death - people have been having a seance on the evening of Halloween to contact him - and to date none have been successful.

Houdini was one of the first Viral Marketers! And his branding was incredible! Had Harry been around today for YouTube and/or Network Television - he’d leave David Blaine and Criss Angel in the dust! He could pack theaters for entire engagements all from word of mouth in a previous city!

I’ve been asked by several people, “Why The Avatar / Caracature?”

First of all - I’ll give you Avatar - but Caracature? If you’ve seen me - it’s not THAT much of a stretch!

Any way - I AM a real guy and although People Magazine isn’t hounding me to be on the cover of their Sexiest Man Alive Issue - I don’t mind my looks.

Big bald guys with goatees are a dime a dozen - but that image - in my own humble opinion - is unique, clean, and stands out.  So in a nutshell - I use the Avatar / Caracature for Brand Recognition.